About

About

Me

Me

What I’ve found to be consistently true is that everything worthwhile is inherently chaotic and messy. Life, work, and creativity rarely arrive neatly packaged or clearly defined — and I thrive in that space. I lead teams through ambiguity, uncovering smart, scalable solutions and the opportunities hidden in the chaos.

What I’ve found to be consistently true is that everything worthwhile is inherently chaotic and messy. Life, work, and creativity rarely arrive neatly packaged or clearly defined — and I thrive in that space. I lead teams through ambiguity, uncovering smart, scalable solutions and the opportunities hidden in the chaos.

As a Design Director, I lead through complexity by clearing paths and turning uncertainty into momentum. I’ve built and guided cross-functional teams, shaped product strategies, and scaled experiences across platforms, always focused on craft and clarity.


I see emerging technologies not just as tools but as forces reshaping how we design, build, and lead. My approach blends classic design principles with systems thinking and AI-accelerated workflows to create experiences that are both impactful and scalable. I’m a player-coach by nature, equally comfortable setting the vision or rolling up my sleeves to help execute it.


My value lies in bringing clarity to noise, calm to pressure, and momentum to stuck places. I help translate ambiguity into structure, uncover overlooked opportunities, and energize teams around what comes next.

Work

Work

VML

Group Creative Director, XD

Group Creative Director, XD

XD leadership role for Wendys.com, overseeing the website, in-store kiosk and areas of the mobile app. Lead XD and content creation for Ford.com and its various extensions. Oversaw the growth and development of over 25 team members.

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VML

Group Creative Director, XD

Leadership for Wendys.com, overseeing the ordering platform, customer account system, rewards program, in-store kiosk, key aspects of the mobile app, and customer communications. Led XD and content creation for Ford.com and its various extensions, including Ford Credit and Ford Accessories. Oversaw the growth and development of a team of over 25 members.

More

More

VML

Group Creative Director, XD

Leadership for Wendys.com, overseeing the ordering platform, customer account system, rewards program, in-store kiosk, key aspects of the mobile app, and customer communications. Led XD and content creation for Ford.com and its various extensions, including Ford Credit and Ford Accessories. Oversaw the growth and development of a team of over 25 members.

More

More

Leadership for Wendys.com, overseeing the ordering platform, customer account system, rewards program, in-store kiosk, key aspects of the mobile app, and customer communications. Led XD and content creation for Ford.com and its various extensions, including Ford Credit and Ford Accessories. Oversaw the growth and development of a team of over 25 members.

More

More

JWT / Team Detroit

Associate Creative Director, VP / Sr. Art Director

Led and contributed hands-on design to a variety of high-profile XD projects, including Ford, Lincoln, and Mercury, and the redesigns of FordRacing.com and FordCredit.com, while overseeing design direction and managing junior designers.

JWT / Team Detroit

Associate Creative Director, VP / Sr. Art Director

Led and contributed hands-on design to a variety of high-profile projects, including Ford, Lincoln, and Mercury, and the redesigns of FordRacing.com and FordCredit.com, while overseeing design direction and managing designers.

JWT / Team Detroit

Associate Creative Director, VP
/ Sr. Art Director

Led and contributed hands-on design to a variety of high-profile projects, including Ford, Lincoln, and Mercury, and the redesigns of FordRacing.com and FordCredit.com, while overseeing design direction and managing designers.

GTB

Group Creative Director, VP / Creative Director, VP

Lead XD and content creation for Ford.com for a decade while guiding a global redesign across 5 regions and 120+ markets, introducing a standardized codebase to streamline efficiency and reduce design time, resulting in faster to market launches and cost savings.

More

More

GTB

Group Creative Director, VP / Creative Director, VP

Director of UX and content creation for Ford.com while guiding a global redesign across 5 regions and 120+ markets, introducing a standardized codebase to streamline efficiency and reduce design time, resulting in faster to market launches and cost savings.

More

More

GTB

Group Creative Director, VP
/ Creative Director, VP

Director of UX and content creation for Ford.com while guiding a global redesign across 5 regions and 120+ markets, introducing a standardized codebase to streamline efficiency and reduce design time, resulting in faster to market launches and cost savings.

More

More

MRM//McCann

Associate Creative Director

Facilitated the establishment of the first dedicated creative department at MRM, where I led XD design for digital campaigns and fostered a culture of innovation and excellence. I ensured seamless brand experiences for clients such as GM, Chevy, Transformers, Autoweek, Pure Michigan, and General Snus.

MRM//McCann

Associate Creative Director

Facilitated the establishment of the first dedicated creative department at MRM, where I led XD design for digital campaigns and fostered a culture of innovation and excellence. I ensured seamless brand experiences for clients such as GM, Chevy, Transformers, Autoweek, Pure Michigan, and General Snus.

MRM//McCann

Associate Creative Director

Facilitated the establishment of the first dedicated creative department at MRM, where I led XD design for digital campaigns and fostered a culture of innovation and excellence. I ensured seamless brand experiences for clients such as GM, Chevy, Transformers, Autoweek, Pure Michigan, and General Snus. View examples

Razorfish

Sr. Art Director

As an XD Sr. Art Director, I contributed hands-on design to high-profile projects for Kraft, Discover, Nabisco, Warner Bros., Avon, Sears, Dremel, and Cardinal Health. I played a key role in crafting digital experiences and overseeing design direction.

Razorfish

Sr. Art Director

As a Sr. Art Director, I contributed hands-on design to high-profile projects for Kraft, Discover, Nabisco, Warner Bros., Avon, Sears, Dremel, and Cardinal Health. I played a key role in crafting digital experiences and overseeing design direction.

Razorfish

Sr. Art Director

As a Sr. Art Director, I contributed hands-on design to high-profile projects for Kraft, Discover, Nabisco, Warner Bros., Avon, Sears, Dremel, and Cardinal Health. I played a key role in crafting digital experiences and overseeing design direction.

GTB

Group Creative Director, XD, VP
Creative Director, XD, VP

Group Creative Director, VP
Creative Director, VP

Director of UX and content creation for Ford.com while guiding a global redesign across 5 regions and 120+ markets, introducing a standardized codebase to streamline efficiency and reduce design time, resulting in faster to market launches and cost savings.

More

More

MRM//McCann

Associate Creative Director

Associate Creative Director

Facilitated the establishment of the first dedicated creative department at MRM, where I led XD design for digital campaigns and fostered a culture of innovation and excellence. I ensured seamless brand experiences for clients such as GM, Chevy, Transformers, Autoweek, Pure Michigan, and General Snus. View examples

JWT / Team Detroit

Associate Creative Director, VP
Sr. Art Director

Associate Creative Director, VP / Sr. Art Director

Led and contributed hands-on design to a variety of high-profile projects, including Ford, Lincoln, and Mercury, and the redesigns of FordRacing.com and FordCredit.com, while overseeing design direction and managing designers.

Razorfish

Sr. Art Director

Sr. Art Director

As a Sr. Art Director, I contributed hands-on design to high-profile projects for Kraft, Discover, Nabisco, Warner Bros., Avon, Sears, Dremel, and Cardinal Health. I played a key role in crafting digital experiences and overseeing design direction.

EXPERTISE

EXPERTISE

Creative Direction / Art Direction / Experience Design (XD) / User Experience (UX) / Product Design / Photography / Content Creation / Research / Retouching / Management / Mentorship / Augmented Reality / Virtual Reality / Strategy / Digital Marketing / SEO / AI Integration / Branding / Campaign Development / Team Building and Leadership / Budget Management / Knowledgeable in Coding Languages / Figma / Framer Development

Personal

Personal

Photographer / Artist / Runner / Traveler / College Athlete / Musician / Resilient / Adaptable / Driven / Mostly Ambidextrous / Wicked Eye-Roll

Studied

Studied

University of Michigan

University of Michigan

Bachelor of Fine Arts, Graphic Design