Who am I?

Who
am I?

While curiosity may have “killed the cat,” I can’t imagine a better alternative to a life worth living.

While curiosity may have “killed the cat,” I can’t imagine a better alternative to a life worth living.

Bio

Bio

From the outset, I understood the unique mix within me: a blend of analytical and creative prowess. My ambidexterity not only served as a sign of this balance but also as a metaphor for how I navigate the world of design—melding logic with artistry, precision with intuition.

My curiosity shaped a diverse path, cultivating skills and perspectives for creative exploration. Whether with a pencil, model planes, guitar, camera, or paintbrush, through global travels, opting for a traditional university, or designing and developing web pages in the era of modem chirps, each choice molded my distinct creative journey.

Fueled by intrigue and necessity, I consistently position myself at the forefront of merging traditional design skills and techniques with disruptive technologies as a method for creating inspiring experiences accessible from a multitude of modalities, including the internet, mobile, social, AI, VR, and more.

Today, with the echo of headlines incessantly driving optimism and fear about the recent technological leaps of AI, we as creative professionals are confronted with making hard choices: Ignore it, fight against its influence, or fully embrace it as the next evolution in our ability to think, innovate, and create uniquely.

The reality is, “This isn’t my first rodeo,” and I’m leaning in.

In my perspective, the emerging realities of AI present a significant opportunity, perhaps even an obligation, to reshape the role of a Creative Director. This involves establishing a distinct vision for leveraging its vast potential as a potent tool to bring innovative concepts to life more efficiently and consistently exceeding the rapidly evolving expectations of our audiences. 


Take a look at the case study I created using AI here.

Through all my experiences as a CD, I’ve come to realize that now more than ever the greatest value of my role is to be an “inquisitive and voracious chameleon,” constantly adapting to new ways of thinking, while pushing myself and the team members I work with to not simply react to tomorrow’s next trend but to create it.

What I bring to the table is a unique perspective and a demonstrated ability to apply the right combination of experience, skills, and disciplines effectively to provide whatever creative needs may arise, whether on my own or collaboratively with the support of a team. 

From the outset, I understood the unique mix within me: a blend of analytical and creative prowess. My ambidexterity not only served as a sign of this balance but also as a metaphor for how I navigate the world of design—melding logic with artistry, precision with intuition.

My curiosity shaped a diverse path, cultivating skills and perspectives for creative exploration. Whether with a pencil, model planes, guitar, camera, or paintbrush, through global travels, opting for a traditional university, or designing and developing web pages in the era of modem chirps, each choice molded my distinct creative journey.

Fueled by intrigue and necessity, I consistently position myself at the forefront of merging traditional design skills and techniques with disruptive technologies as a method for creating inspiring experiences accessible from a multitude of modalities, including the internet, mobile, social, AI, VR, and more.

Today, with the echo of headlines incessantly driving optimism and fear about the recent technological leaps of AI, we as creative professionals are confronted with making hard choices: Ignore it, fight against its influence, or fully embrace it as the next evolution in our ability to think, innovate, and create uniquely.

The reality is, “This isn’t my first rodeo,” and I’m leaning in.

In my perspective, the emerging realities of AI present a significant opportunity, perhaps even an obligation, to reshape the role of a Creative Director. This involves establishing a distinct vision for leveraging its vast potential as a potent tool to bring innovative concepts to life more efficiently and consistently exceeding the rapidly evolving expectations of our audiences. 


Take a look at the case study I created using AI here.

Through all my experiences as a CD, I’ve come to realize that now more than ever the greatest value of my role is to be an “inquisitive and voracious chameleon,” constantly adapting to new ways of thinking, while pushing myself and the team members I work with to not simply react to tomorrow’s next trend but to create it.

What I bring to the table is a unique perspective and a demonstrated ability to apply the right combination of experience, skills, and disciplines effectively to provide whatever creative needs may arise, whether on my own or collaboratively with the support of a team. 

History

History

Below you'll find a summery of my career path and education. For detailed information, please download my Resume or visit LinkedIn.

Below you'll find a summery of my career path and education. For detailed information, please download my Resume or visit LinkedIn.

Work

Work

VML

VML

Group Creative Director

Group Creative Director

GTB

GTB

Group Creative Director, VP
/ Creative Director, VP

Group Creative Director, VP / Creative Director, VP

Group Creative Director, VP / Creative Director, VP

Group Creative Director, VP / Creative Director, VP

MRM//McCann

MRM//McCann

Associate Creative Director

Associate Creative Director

JWT / Team Detroit

Associate Creative Director / Sr. Art Director

Razorfish

Sr. Art Director

JWT / Team Detroit

VP, Associate Creative Director / Sr. Art Director

Razorfish

Sr. Art Director

JWT / Team Detroit

Associate Creative Director, VP
/ Sr. Art Director

VP, Associate Creative Director / Sr. Art Director

Razorfish

Sr. Art Director

Strengths

Strengths

Experience and user-centered design, creative and UX strategy, digital marketing, AI integration, branding, campaign development, team building and leadership, mentoring, budget management, knowledgeable in coding languages, humble, driven, and motivated.

User experience design, UX and creative strategy, digital marketing, AI integration, branding, campaign development, team building and leadership, mentoring, budget management, knowledgeable in coding languages, humble, driven, and motivated.

Experience and user-centered design, creative and UX strategy, digital marketing, AI integration, branding, campaign development, team building and leadership, mentoring, budget management, knowledgeable in coding languages, humble, driven, and motivated.

Personal

Personal

Photographer, artist, avid runner, would-be musician, cool uncle, loyal, philomath, resilient, adaptable, empath, seasoned traveler, mostly ambidextrous, and known for a wicked eye-roll.

Photographer, artist, avid runner, would-be musician, cool uncle, loyal, philomath, resilient, adaptable, empath, seasoned traveler, mostly ambidextrous, and known for a wicked eye-roll.

Studied

Studied

University of Michigan

University of Michigan

Bachelor of Fine Arts, Graphic Design

Bachelor of Fine Arts, Graphic Design

Connect

Connect

Social

Social